Keeping Accessibility top of mind when creating online and offline content.
Evelyn Alberty Evelyn Alberty

Keeping Accessibility top of mind when creating online and offline content.

The internet has become an invaluable tool that helps people reach information and access services everyday. When you are creating content, you should keep accessibility top of mind. Individuals who have impairments may rely on screen readers to read the content on a page. This makes it important to make sure your online and offline content is accessible. This is especially important for nonprofits offering services to individuals. In this article I will discuss some accessibility best practices to include in your content creation process.

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How Nonprofits Can Leverage the Benefits of the Google Ads Grant
Evelyn Alberty Evelyn Alberty

How Nonprofits Can Leverage the Benefits of the Google Ads Grant

Since I work with nonprofit organizations I wanted to share my insights on The Google Ads grant. If you work at or run a Nonprofit organization, the Google Ads Grant is something that could be useful for you. If your organization qualifies, Google will grant your organization $10,000 of ad credits a month. There are eligibility requirements, and you must use the allocated funds each month to continue to qualify.

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Unlearning Old Habits: How AI Can Help Nonprofits and Small Businesses Work Smarter, Not Harder
Erin Merideth Erin Merideth

Unlearning Old Habits: How AI Can Help Nonprofits and Small Businesses Work Smarter, Not Harder

In a world where every minute and dollar counts, nonprofits and small businesses often find themselves stretched thin, striving to fulfill their missions with limited resources. While their goals may differ—social impact or community service—both types of organizations face similar challenges, including time constraints, administrative burdens, and financial pressures. These hurdles can slow growth and restrict the reach of their services.

However, there’s a growing opportunity to rethink how they operate, mainly through artificial intelligence (AI). By unlearning traditional approaches to administrative work and embracing AI, these organizations can streamline their operations, liberating staff from tedious tasks and allowing them to focus on strategic, mission-driven activities.

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Three Easy Tips to Boost Traffic to Your Website.
Evelyn Alberty Evelyn Alberty

Three Easy Tips to Boost Traffic to Your Website.

Driving traffic to your website takes some effort, but with the right approach, it can be a rewarding journey. There isn’t just one magic solution; instead, it’s about combining several strategies that work together to achieve your goal. In my experience with digital marketing and website optimization, I’ve found that being open to experimenting with different methods is key. Here are four simple tips to help you get started.

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SEO Basics for Nonprofits and Small Businesses: A Simple Guide.
Evelyn Alberty Evelyn Alberty

SEO Basics for Nonprofits and Small Businesses: A Simple Guide.

In today's digital landscape, having a strong online presence is crucial for nonprofits and small businesses. However, navigating the complexities of Search Engine Optimization (SEO) can be daunting without the right guidance. This guide serves as a straightforward starting point, designed to help you enhance your website's accessibility and search engine performance.

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Critical Website Optimization Tips for Nonprofits.
Evelyn Alberty Evelyn Alberty

Critical Website Optimization Tips for Nonprofits.

Today you can create a webpage on a ton of different CMS systems without actually coding a website. This makes it super easy for anyone to create a beautiful website quickly. Your website should be designed with your users or audience in mind. Does the website help answer your audience's questions, does it load fast and is it easy to navigate?

Keep these three topics top of mind to help to optimize your website and ensure that it loads quickly, and correctly on all devices.

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Navigating the SEO Maze: A Chill Guide for Newbies
Chat GPT & Evelyn Alberty Chat GPT & Evelyn Alberty

Navigating the SEO Maze: A Chill Guide for Newbies

So, you've got this shiny new website, but where the heck is everyone? Enter SEO – your ticket to getting noticed in the vastness of the internet. Buckle up, and let's break down some SEO basics for beginners without the techy jargon.

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YouTube embed code iframe hack
Evelyn Alberty Evelyn Alberty

YouTube embed code iframe hack

I am learning more about embedding video in websites, specifically for the youtube video player. For example I learned that adding a YouTube video to a website affects page load. This applies to both the youtube URL and the embed code. To optimize your web page for mobile devices and SEO, you must ensure that your website has a quick page load time.

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